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WIRE: High Times to anchor cannabis hub and incubator in Southern California

NEW YORK & LOS ANGELES – High Times, the world’s leading cannabis media, events and information company, announces the opening of its permanent home on the West Coast at the historic art deco Desmond Building at 5514 Wilshire Boulevard on the Miracle Mile.

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Opening October 1st, the High Times Los Angeles office will debut with editorial, video and sales staff as a part of their West Coast expansion, led by the newly appointed Head of Content David Bienenstock.

“The transformation of this beautiful, historic building into a thriving hub of the creative cannabis community here in Los Angeles represents a huge milestone for the marijuana industry, and will attract the kind of talent and innovation needed to move our culture into a bright, new post-prohibition future,” said High Times Head of Content David Bienenstock. “We look forward to working alongside Green St., [Nameless] and numerous other marijuana-focused businesses in the building, as we expand our presence in the entertainment industry, and maintain our position as the authentic, authoritative voice of cannabis culture.”

“I’m so proud to realize our vision of building the ultimate cannabis center of commerce, art and technology under one roof at the classic Desmond building on Miracle Mile. Having the authoritative brand in cannabis, High Times share in the creation of this historic collective of brands, tastemakers and creative forces is perfectly timed to ride the wave of cannabis legalization sweeping California and our nation,” says Joshua Shelton co-founder of Green St. Agency, the pre-eminent marketing, branding and ad agency for cannabis.

The Desmond has unique place in Los Angeles’ history, being the first department store West of the Mississippi, but has been under utilized in the last twenty years, since the closing of the original store. Green St., High Times and other brands are utilizing the unique architecture, beautiful street-level 25 foot consumer galleries and the multiple rooftop decks for incredible public and private cannabis-infused experiences.

About High Times
For more than 40 years, High Times has been the authoritative voice of authentic cannabis culture, including leading the fight for legalization and empowering entrepreneurs in this burgeoning industry. High Times’ content spans digital, social, video and print platforms as well as location-based events highlighted by the global Cannabis Cup franchise. Follow @HIGH_TIMES_Mag on Twitter, @hightimesmagazine on Instagram or Facebook at
https://www.facebook.com/HIGHTIMESMag/

About Green St. Agency
Green St. is a full service creative agency that works exclusively within the marijuana industry. Green St. enables brands to connect with influencers and consumers through non-traditional means to build brand awareness and loyalty.  Using expertise in branding and marketing allows Green St. the ability to leverage opportunities within the industry to build equity through IP and celebrity licenses. Green St. has assembled a core team
of highly experienced individuals who specialize in advertising, marketing, legal services, and cultivating intellectual property within the cannabis space.

Media Contact
Drew White
Nison Co
Drew@nisonco.com
(631) 520-1435

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